Kelly Wearmouth
Head of Content Partnerships
O2 Media, Telefonica.

Kelly is responsible for conceiving, executing & maintaining successful content partnerships that both satisfy and engage O2 customers and generate long term revenue value. Kelly works closely with leading brands and partners across the UK and has a strong relationship with the Global Telefonica Partnership team and the Telefonica Marketing Group.

Previous to O2, Kelly was responsible for commercial management of the MSN.co.uk portal, working across sales, marketing and editorial to produce innovative solutions across content production and drive internal product development. A key success for Kelly during her tenure at Microsoft Advertising was the launch of MSN Him http://him.uk.msn.com – the UK’s no.1 men’s lifestyle channel.

Kelly’s experience also has a cross media background working client side. Kelly has spent over 4 years working for Unilever where she was a Communications Manager for Home and Personal Care, delivering expertise in media planning and buying decisions.

Kelly is a highly networked communications expert applying her broad media knowledge across a range of professional communities she belongs to. She was recognised for her talents winning a place on the Media 30 under 30 list in 2009.